Press Kit
Jon Tilley
Jon Tilley is the founder and CEO of ZonGuru, the AI Listing Engineering company helping Amazon brands and agencies get found in an AI-driven marketplace.
Jon launched ZonGuru in 2016 after building his own private label brands on Amazon. His goal was to give sellers practical tools for the problems that most affected revenue and profit. Today he's leading the company's next chapter. As Amazon's product discovery shifts to AI systems like COSMO and Alexa for Shopping, ZonGuru has repositioned around the Helix™ framework and the AI Readiness Report to help brands stay visible.
Before ZonGuru, Jon spent 15 years as an advertising strategist for leading digital agencies in Johannesburg, London, and Los Angeles. That background in brand storytelling, combined with hands-on seller experience, shapes ZonGuru's core belief: a listing has to persuade shoppers and be understood by machines.
Jon speaks and writes about AI-driven commerce, Amazon's algorithm evolution, and how brands can adapt their listings for AI search.








