resource center

Your guide to AI Listing Engineering

Start with how Helix works, see everything it does, then go deeper with real-brand workshops or connect Helix to the AI tools you already use.

Helix is currently available for US and UK Amazon marketplaces.

How Helix Works

Helix is ZonGuru's platform for engineering your Amazon listing copy and keeping it current. Connect Seller Central once, and Helix runs a loop on your catalog.

Features

Helix is ZonGuru's AI engine for Listing Engineering. It rebuilds a listing's text for both of the engines Amazon now runs, then keeps it current.

MCP Library

Connect any AI tool that supports MCP, the Model Context Protocol, to Helix once. Then pull your Amazon data and engineer your listings from inside that tool.

Workshops

Full workshop decks that walk through how ZonGuru engineers Amazon listings for COSMO and Alexa for Shopping - on real brands, with the Helix + Claude prompts to run it yourself.

FAQ

Your questions, answered

Read the FAQ

Is there a free trial?

There is none. Creating an account is free and needs no credit card, and you pay only when you choose a plan.

Which marketplaces does Helix support?

Helix supports the US and UK Amazon marketplaces. Further marketplaces are in development, with no dates we can publish yet.

What is the difference between the free AI Readiness Score and Helix?

The Score measures a live listing's text against two layers and costs nothing. Helix engineers the listing, publishes it to Amazon and keeps watching it after that.

Do I need to connect Seller Central?

You do, because Seller Central is how Helix scores and manages your catalog. Connecting it requires an Amazon Professional selling plan.

Amazon already grades my listing. Why another score?

Amazon's grade tells you whether your detail page is complete by Amazon's checklist. The Readiness Score measures whether the AI engine can confidently recommend your listing's text.

Need help or have some questions? Don’t hesitate to reach out to us.

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Blog

How Amazon's AI decides which listings win, weekly

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What's actually moving your rankings

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