For Amazon private label sellers looking to bring in new sales, external traffic - reaching out to customers on channels outside of Amazon - can be a winning strategy. While there are countless channels you can advertise your products on, Facebook and Google are without a doubt the heavyweights. Paid ads on both these channels are used by brands big and small, and are proven to work when done right.
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See how to get on avg. a +37% better listing score than top sellers on Pg. 1.