Egrow is a mid-tier product research tool that was founded back in 2016.
Since then, a myriad of Amazon SaaS providers have flooded the market—each improving upon areas where Egrow fell short.
Here at ZonGuru, we place the interest of the Amazon seller community first. As such, we never shy away from promoting tools and resources that we believe will assist entrepreneurs in establishing successful online brands.
We also felt that the Australian seller community deserves a lot more love for how it’s been contributing to the growth of the marketplace as a whole. That’s why we’re giving a shout-out to 3 excellent Egrow alternatives that are sure to give you a leg up over the competition!
The following are various product research tools that piqued our interest and excel at enhancing either one aspect of FBA selling or provide holistic solutions for Private Label businesses.
P.S: Wanna cut straight to the chase? Read our best amazon seller tool for Australia blog and get started today!
Adspert is an Ad optimization software tool for Amazon.
One look at their website reveals how the company went through multiple phases that started from creating automated forecasting systems for stock traders to offering Amazon PPC optimization services for Amazon sellers. Campaign optimization tools are available for both 1P (Vendor Accounts) and 3P (Seller Accounts) and encompass sponsored product, video, and display advertisement.
Adspert claims to be a “hardcore analytics company” which is evident from its strong dependence on artificial intelligence and machine learning to fine-tune PPC campaigns. With functionality across 13 Amazon marketplaces, here are a few ways Adspert aims to help sellers maximize profits:
These three constitute the main benefits or reasons why sellers should invest in the software. So, how much does a subscription cost?
Adspert offers three different pricing plans: Lite (€99/mo.), Standard (€399/mo.), and Enterprise (subject to client’s requirements). Even the basic package seems pricey and outside the affordable range of most sellers. That’s because each plan incorporates Ad optimization features for Google, Bing, Amazon, and Yandex. There is no stand-alone package for Amazon.
At first glance, Adspert’s technical and in-depth features make it seem like the be-all-end-all of Amazon toolkits. Unfortunately, there is more to selling on Amazon than just creating and executing well-planned PPC campaigns. Not to mention the €99/mo. fee for even the basic package.
That’s not to say the features provided aren’t worth the price tag; most sellers need software to optimize PPC campaigns on Amazon and not popular search engines. They would rather subscribe to an affordable monthly plan centered on Amazon selling.
SellerChamp is amongst the few functional repricing software available for Australian Amazon sellers. The interface adopts a minimalistic approach and boasts features revolving around SKU and inventory management. SellerChamp’s main selling point is the ability to upload millions of items at once on both Amazon and eBay reduces overall costs.
Once product listings have been created, SellerChamp automates the repricing process based on statistical data and implements these changes in real-time. The following are a couple of reasons why SellerChamp ranks as a popular repricer:
SellerChamp does a decent job at automating prices and SKU management, but how much money are sellers expected to dish out?
SellerChamp offers 4 flexible seller plans each with a starting limit of 500 SKUs. As the number of SKUs increases, so does the price for each plan.
So, do flexible pricing plans coupled with attractive repricing features make SelleChamp worth the price tag?
If you’re looking for a cost-effective and reliable repricer, SellerChamp has got you covered. The main point of criticism this repricer draws is the same as Adspert—both tools are too one-dimensional.
In most cases, the fee for the Builder and Business enterprise will fetch you a subscription to a holistic seller toolkit capable of performing well and above what SellerChamp has to offer.
MerchantWords is a keyword research tool that’s been around for 9 years. Unlike other tool providers, it hasn’t incorporated additional features into its software making it somewhat of a one-trick pony.
As of mid-2020, MerchantWords has collected over 2 billion keywords, analyzed more than a billion products. and is functional across 11 different Amazon marketplaces
To the uninitiated, the following are a few outstanding benefits of using MerchantWords:
Let’s look at the pricing plans.
MerchantWords offers the choice of 3 subscription plans aptly named Silver, Gold, and Platinum priced at $29/month, $79/month, and $149/month, respectively. Here’s what each has to offer:
With the features and pricing out of the way, let's go through the verdict!
Is a MerchantWords subscription worth it? Yes, but only if your only concern is product research because other than that, there’s not much the tool has to offer. But what MerchantWords does, it does well, and for that, it deserves a spot on our list.
Now, before you think we’re tooting our own horn, hear us out.
Amazon Australia is still in its infancy stage, judging by the number and size of the sellers involved. Lack of fully functional tools makes accurate seller insights an extremely valuable commodity for any entrepreneur looking to establish a foothold in this emerging marketplace.
As it stands, big names such as JungleScout and Helium10 are yet to offer complete functionality Down Under and the 3 tools mentioned on this list—great though they may be—focus on a single aspect of selling and cannot be relied upon as holistic solutions needed to scale FBA businesses.
ZonGuru is currently one of the most well-rounded, fully functional seller suites available to Australian sellers. This means that users can rely on all of ZonGuru’s 16 features to perform as intended. Some of the features that help sellers find and launch a best-selling product include:
These features are just the tip of the iceberg—we routinely pump out webinars, podcasts, informative blogs and articles (like this amazing Australian seller guide), and a ton of other resources to make sure our users stay at the top of their game.
Ready to seize the opportunity? Head over to our Niche Finder page to find your next million-dollar product on Amazon Australia. But first, subscribe or start our free 7-day trial.
Discover opportunities. Maximize your sales. Grow your Amazon business!