In a recent White Paper we wrote for Alibaba.com’s Online Trade Show we tackled the questions that are on everyone’s mind right now: what are the widespread implications of Coronavirus on retail business today? And what are successful sellers doing right now to ensure they are on the right side of history once the dust settles?
Most of you Amazon sellers are probably familiar with Amazon Sponsored Products or Sponsored Brands Ads, but have you heard of Amazon Demand Site Platform (DSP)? In this article, you will learn details about Amazon DSP and how you can leverage it to retarget existing customers and reach new customers.
Amazon is always launching new features to help sellers grow their brand and sales. If you’ve ever shopped in a department store, you’re probably familiar with what I like to call “store inception,” “concession stores” or simply put: stores-within-a-store. Now on Amazon, you can tell your brand story by creating an exceptional shopping experience that helps shoppers discover the full range of your products with Amazon Stores - Amazon Brand Stores.
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